① Welcome to a special edition of Fusion, the house magazine of Associated-Rediffusion, bring news of the Rediffusion ’64 exhibition that launched the new look and new name for Rediffusion, London, on 6 and 7 April 1964
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Author: Ronald Elliot
Ronald Elliott was editor of Fusion, the house magazine of Associated-Rediffusion
Hullabaloo and mustard
② With the all the hullaballoo about the launch of BBC-2, now is a good time for some Rediffusion mustard
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Goodbye, Mitch
③ Relaunch day starts by donating ‘Mitch’, the old station clock, to the Science Museum
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Meet the press
④ After the launch, a party for the press and the advertisers, with Rediffusion staff giving details of the programmes
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The exhibition continues
⑤ Events continue at Television House as the second day of Rediffusion’s relaunch begins
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Chaos at the Empire Pool
⑥ The Mod Ball at Wembley sees the new Rediffusion entertain 8,000 screaming teenagers
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Recuperation
⑦ A quieter day as attention turns to Rediffusion’s new educational programmes
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Studio 9
⑧ As events wind down, the new Rediffusion turns itself towards the ordinarily extraordinary – the first GLC elections
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The weekend starts here
⑨ The week’s celebrations wind down – but even Monday to Friday Rediffusion doesn’t stop at the weekend
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The schedule
⑪ The new look Rediffusion has a new look schedule in place
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